To compete, to win, to outperform other companies has been the very core focus of any good company. Some companies believe that they have to compete in order to be relevant and “survive”. This attitude is so OLD FASHIONED!
This is something many established companies have forgotten. As I see it, you can not take away “sustainability” from the business development work. Sustainability and business development come hand in hand. Sustainability is the core part of a good business model. I question the very fact that some companies have CSR positions separated from business development.
In response to Paul Mason´s article, Steve Denning wrote “Is Capitalism Ending?” in Forbes, the 20th of July, 2015. Steve Denning argues with some of Paul Mason´s statements. I would like to elaborate on the critic that Steve Denning is presenting.
This situation is especially notable in traditional companies. People are employed without getting to know the purpose of the company. Unfortunately, several companies have forgotten their purpose. (Their purpose has after some time been exchanged with the stock market´s value. )
What we have missed out when projecting the future, is to watch out for internal changes in ourselves. We have for a long time taken for granted that humans will always be humans. But nothing, absolutely nothing on our earth is stable. We have just two modes — growth or decline. Although the change may sometimes go slowly.